It is a well-known fact that 8 out of 10 Businesses fail within the first 10 years; yet, it is absolutely shocking that this fact remains true year after year. Why? Why do businesses continue to fail at such an alarming rate? The only answers you will hear are mere excuses, and not a reason for failing.

The real reason for failure is they do not know what to do to prevent failure. When their business begins to die, they don’t really know what to do or where to turn.

The danger in that is they begin to do things that accelerate their failure. Equally crazy are those who begin to turn to the Internet for websites, social media, professional coaches, or counselors with whom they have no relationship and who see you only as a number to bring in more revenue. They turn to people who have never been there and use only theories in marketing and promotion of a business, especially yours. They begin to do other things like listening to accountants who only see the numbers and usually recommend things that cause you to lose sales and profit, and if the profit goes, so does your business.

I have been in the bookbinding and printing business for 30 years, and I have seen businesses come and go year after year. I don’t mean I lost them as customers, but rather that their businesses failed and they are no more operational.

We, at Sharp Binding & Printing, are expanding services to our customers to include marketing and promotion.

From the testimonials we have received, we proudly say that Sharp Binding and Printing is a name you can trust – folks you enjoy doing business with. We don’t cut corners unless we are binding or rebinding a book or Bible, for then the corners of the binding must be cut to produce the cover.

We will give you straight talk about how to stop the slow growth and reducing sales. Every business is unique and different from another business. What works for one business more than likely won’t work for another business. That is the problem with most businesses now; they are copying what other businesses are doing, and it is not working. Marketing and promotion are not a one size fits all type of plan.

The purpose of true marketing and promotion is not  to have the best logo or the best website, etc. but to have the most customer loyalty and growth. It is to make your business stand out from the crowd, to make you head and shoulders above your competition.

Has your dissatisfaction and frustration driven you to the point where you don’t know what to do next? Are you at the point where you just don’t know who to turn? Unless you are willing to change what you have been doing so far, your business is headed for the graveyard, another statistic.

We’re here to help get you on the road to success.

It is now decision time…

Continue or Change?

People have heard the saying, “If you build it they will come.” That applies only in certain situations. The question is -how long will they come? Many think if they just hang a sign out and open their door, the customers will begin to flock in to buy. Who are they kidding?

*WARNING* if you fail to plan your success from the very start-up or early in your business – that will guarantee your success – otherwise will become a statistic.

The things you should do is begin to build working relationships with customers and those with whom you do business. Your success will be found in those people, not people you do not know nor trust to put something as fragile as your business in their hands.

Marketing and promotion are the basis of business life. Without these, your business is like the house that was built upon the sand; it will soon fall! You don’t need someone with a list of college degrees that have never been there and done that. Someone who has proven, time-tested experience with the same things


Sharp Binding & Printing Co.

546 Valley Cub Drive

Alexandria, AL 36250



you are experiencing is what you need. They are the ones who can and will help you. They are the ones who can help you survive the hard times. That is what gets the job done.

2008 and 2009 literally wiped out 1,000’s of businesses across this nation. I personally know several whose businesses failed during that time, yet, 2009 was one of my best years in business. There’s no need to say any more about that.

Hear me! The greatest success story you will ever hear is your own! The greatest earthly reward you will ever receive is your own success in business.

Are you dissatisfied with the current results of your marketing and promotions? Are you frustrated by slow or negative growth, in your business spending a lot of money with little or no results ?